YouView - an internet TV service that combines the UK's Freeview channels with on-demand content - has been formally launched.
Users will have access to programmes broadcast over the previous week from the BBC, ITV, Channel 4 and Channel Five as well as the ability to pause and rewind live TV.
The project had originally been scheduled to begin in 2010.
Some analysts say the delay may have harmed its prospects.
Lord Sugar, the project's non-executive chairman, showed off a set-top box made by Humax which will allow users to access the service.
He said it would cost £299, but added that he would not be surprised if that fell to £99 in a couple of years.
Source & Image : BBC
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